Hi, I’m Elena  

Product designer focused on user-centered design & building effortless experiences.

With 10+ years of experience shaping digital products for Alaska Airlines, Revant Optics, REI, and Amazon. I do real-world research to reduce friction and drive measurable outcomes. Find more

Portland, Oregon

UI/UX · E-commerce · Travel

Open to opportunities

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Revant Optics

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Alaska Airlines

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REI Co-op

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Nordstrom

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Williams Sonoma

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Oracle Marketing Cloud

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Amazon

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Blue Nile

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✦ Revant Optics ✦ Alaska Airlines ✦ REI Co-op ✦ Nordstrom ✦ Williams Sonoma ✦ Oracle Marketing Cloud ✦ Amazon ✦ Blue Nile ✦

Alaska & Hawaiian Airlines

Reimagining the experience

Designed lobby kiosk and bag-drop flows used by millions of passengers annually across the Alaska network.

UI/UX Design & Strategy ✦ User Testing ✦ Inclusive Design ✦ Accessibility

 

Design Philosophy

Keep it simple. Make it smart.

 

Revant Optics

Selection Process Flow

Designed responsive website tool for custom ordering prescription lens replacement.

UI/UX Design ✦ Wireframes ✦ Story-mapping ✦ Responsive Design ✦ Inclusive Design.